Friday, May 14, 2010

AIM Marketing Awards hit by Meteor shower

Congratulations to all the winners at last night's Marketing Institute of Ireland AIM Marketing Awards. I was a judge myself in the Market Research category and, as previously, really enjoyed the opportunity to witness the excellence of so many Irish marketers, and to gain an insight into so many sectors. I will definitely be trying to line up some of the winners for future shows. Meteor won the award for Market Research, and also picked up the accolades for the Sponsorship and the Direct Marketing award - I think this is the first time that anyone had a hat-trick of wins so well done indeed to all at Meteor especially Meadhbh Quinn, Head of Marketing Communications, whom I had the pleasure of meeting on the night.

Here'e the full list of winners...

New Product / New Market Award: JCDecaux

Gradam Gnó As Gaeilge: Independent Newspapers

CRM / Customer Care Award: Roche Products

Brand Campaign Award: Kerry Foods

Direct Marketing Award: Meteor

Market Research Award: Meteor

Marketing Team of the Year Award: Aviva Health Insurance

Sponsorship Management Award: Meteor

Public Relations Campaign Award: Largo Foods

International Marketing Award: Irish Dairy Board

Marketing Innovation Award: Largo Foods

Integrated Marketing Award: Tesco Ireland

Corporate Social Responsibility Award: Glanbia Consumer Foods

Small Business Marketing Award: Dycon

eMarketing Award: Bord Gáis Energy

Advertising Campaign Award: McDonalds

All Ireland Marketing Champion 2010: Patrick Kennedy, CEO, Paddy Power plc